Ten years of
brand building
It all started back in 2007...
Elespacio has forged a solid partnership with Hotels.com for nearly 10 years. During this time, we have helped the brand grow stronger by creating high quality online advertising campaigns that reach a global audience.
Very soon we will celebrate our 10th anniversary and our 1000th project together. We look forward to another 10 years of a successful long-lasting partnership.
North
America
4 Languages
8 POS
EMEA
16 Languages
18 POS
nearly
1,000
projects
about
30,000
banners
2016
Newsletters
Banners
Around
250/300
Banners per Month
“The Elespacio team are extremely reliable, precise and hardworking, and also a lot of fun to work with. I am looking forward to continue collaborating on exciting projects and meeting new challenges with them.”
NICO CARONE
CREATIVE PROJECT MANAGER
10 years in 7 milestones
From re-brands to mascots, we have been lucky to see Hotels.com evolve as brand from up close. Following are some of the highlights of these 10 years working together.
-
2007
The start
2007 marks the start of Elespacio’s long-lasting relationship with Hotels.com
- 2008
-
2009
Smart
An animated character who appeared between 2009 and 2011 in US ads.
-
2010
Kay
A charming illustrated character that was developed as a brand mascot for online campaigns.
- 2011
-
2012
Lozenges
A graphic element in the form of rhombus that was introduced as part of the updated brand identity in 2012.
-
2013
Red
A supportive graphic element that is currently being used throughout online advertising and commercials since 2013.
-
2014
Captain Obvious
A character who makes self-evident comments with the aim of stating that Hotels.com is the obvious choice.
- 2015
-
2016
Squirkle
A new graphic element that is used to highlight the discount message on online ads.